4over - Trade Printing Blog

The art of social media marketing isn’t terribly complicated, per se, but it tends to be quite intricate. It requires a little bit of patience, a reasonable amount of consistency, and a whole lot of...

“Would you like fries with that?” These are the six magic words that net McDonald’s 15% - 40% in additional annual revenue, and it all started 25 years ago to solve a problem. Hamburgers were...

Brands and their logos help consumers navigate to their favorite products and services. Restaurants, nail salons, car repair shops, and plumbers all use their logos to stay visible, reminding the...

Signs are magic! They help you find your way. They remind you of great experiences at stores and with products. They make you laugh and spark imagination. Printed signs are a staple of advertising...

For more than 25 years, the QR (Quick Response) Code has provided a fast link between a physical barcode and an online landing page. The codes began as a way to track products moving through assembly...

Trade printers are the workhorses of the print industry. These trade printers make it possible for printing companies of all sizes to expand their offerings and keep an ever-growing set of innovative...