4over - Trade Printing Blog

Holiday cards are a great way to spread joy and remain top-of-mind with family, friends, and business clients. According to the Greeting Card Association, at least 1.3 billion cards are sold during...

As the first scents of autumn begin to waft through coffee shops and bakeries, it is a great time to talk to clients about adding some sparkle and shine to their signs, direct mail marketing, holiday...

Now You’re Speaking Our Language! Whether it’s lawn care, insurance, auto, or medical — there is a special “language” that those who work within each industry understand. With our many terms from...

Celebrating winter holidays in the US is big business. These holidays rank only second in consumer spending to the back-to-school season. It is also a big deal for retailers as holiday buying can...

Every state and many municipalities have rules for political advertising that are worth understanding. They are usually found on the Secretaries of State websites and have everything a candidate...

The printing industry continues to face challenges, from rising labor costs to supply chain issues affecting the availability of materials, notably paper. Traditionally, printers have leveraged other...