Outdoor Events Need Signage, Too

Outdoor Signs invite people to engage in activities. They help tell a story about a business or event and supply visible breadcrumbs that keep people engaged. What customers need is your expertise in materials, sizing, positioning, and durability to ensure that their order is the perfect fit—and 4over can help you help them.

Every season brings an array of outdoor events that will need signage, from sports, festivals, and concerts to weddings and quinceañeras. We are all in the mood to mingle, but for many events, those celebrations are still outdoors, regardless of the weather. That demands brilliant, colorful signage that will stand up to the elements. From event Announcement Signs to Directional Signs and those big Celebration Banners, there are plenty of profitable opportunities for print resellers. 

Outdoor Sign Ideas for Resellers

Build a family event package that includes Yard Signs for directions, big Banners to show where the main event happens, and even weather-resistant Table Covers from wide-format material to celebrate the event on every table! Package markers with the tablecloths so attendees can leave messages, and don’t forget to add Flags to identify the VIP guests. 

Sport and hobby associations, schools, car shows, marathons and fun runs, tasting events, and pop-up festivals will appreciate packages that focus on big Banners that include logos and messaging. They come in mesh, which is great for fences and other places where you want the air to flow through, as well as solid vinyl. They are durable and waterproof, so they can take whatever the weather dishes out. Pair the signage with coordinating Event Tickets, magnets for giveaways, and directional Yard Signs. Remember to offer both pre-event packages that advertise coming events as well as bundled items for the big day itself.

For your customers who plan corporate events like store openings and re-openings, suggest bundles that are easy to set up and take down, as well as signage that can stand on its own. Focus on kits that help them create the best environment, including Sidewalk Signs and Flags. For store events, Window Graphics refresh the store image and can coordinate with exterior Banners—plus match in-store giveaways like Pens and Magnets. 

Don’t forget about mobile businesses like food trucks, too. Vehicle Wraps lift their visibility. Coordinate with a package of easy-to-tote Signs showing the way to seating or announcing hours and locations to help them grow. Offer Yard Signs to spotlight menu specials, too.

Let your customers know that you can create the perfect outdoor event package for them with signs that will stand up to the sun, wind, rain, and cold. Design them for budget-friendly temporary use that supports short-term messaging, or build for the long-term requirements of sports seasons or ongoing brand awareness. The more options you can suggest, the better for your customers—and your business. 

To get started, download 4over’s Large Format catalog and Sell Sheets to explore the full range of possibilities. Then brainstorm a few lists based on what your customers have ordered in the past. Now you’re ready to build attractive outdoor signage bundles for your customers, from the largest to the smallest!

4over LLC is one of the largest wholesale trade printers in the U.S., with multiple production facilities across North America. A trusted source of print fulfillment since 2001, the company helps large franchise printers, single print shops, print brokers, graphic designers, photographers, and every type of print reseller in between grow profitable businesses by offering a vast selection of quality products at guaranteed trade-only prices. With capabilities such as gang-run offset, digital, grand format, and promotional printing, plus state-of-the-art equipment, 4over offers every customer savings, selection, and scale. Not yet a 4over reseller? Register Today!